This isn’t the only place on the internets for media-related training. You’ve got lots of options. You can pick from overpriced dedicated training, disorganized and distracting public video platforms, or just peruse endless forum threads. None of these are bad (hey it’s how I’ve learned half of what I know) but good information is so inefficiently delivered in these formats. Here’s the deal with the FENNWORLD CORE:
Cheap: This CORE course is and ever shall be free. The focus here is largely about professional results on amateur budgets, so expensive training just doesn’t fit that paradigm. I have a lot of friends in other countries that simply can’t afford paid training yet they’re probably more talented than I am. This site seeks to never let cost discriminate.
Organized: The internet is a fabulous resource, but it’s gotten insurmountably big. Let me present organized, concise training to you. FennWorld is a place of curated information from sources on the inter-webs and people in the real world, with everything put into one place with structure and purpose. I’ll include many valuable resources already online when they teach a principle better than I can or have time to. Again, this is curated content from only the best sources that takes the best of the internet as it pertains to creation of high quality media content.
Relaxed: You’ll learn better if we’re all having a good time. FennWorld is fun, and the content on this site has been time-tested and applied over many years, with proven results. I have put a lot of thought not only into what is learned, but how. The organization of the site is very intentional. I want you to feel relaxed, comfortable, and excited for what’s ahead. This site invites you to contribute if there’s anything you feel you can add. It’s not about ego or competition here. These industries once housed closely guarded “secrets”. It’s an era I’m glad to see fizzling out. Most professionals I currently know are opening up to sharing their techniques and readily learning from the best-kept “secrets” of others. Which leads me to my next point.
Expert: In narcissistic Fenn fashion this site bears my name but the information comes from a community of experts. (Fun fact: I actually bought the domain name with my brother when we were like, 12). The professionals contributing here are all secure enough in our current positions that we aren’t afraid to share. We’re all about change, good karma, and we focus on one goal: to create high quality content efficiently. This site invites you to contribute if there’s anything you feel you can add. It’s about a community of people at the top of their game wanting to give their best knowledge and receive the knowledge of others. Together we’re smarter.
These four principles form the FennWorld CORE. The CORE is the necessary primer for getting everyone equipped with the base set of knowledge. Don’t underestimate the core even if you think you’re a video shniz dizzly wizzle. If you think focal length affects depth of field, that you need to shoot raw to adjust white balance in post, or that Sony has bad color science you need the core.
FennWorld is comprised of the ever-updated CORE training along with upcoming project-based tutorials. Most of the project-based tutorials are advanced enough you’ll need knowledge from the CORE if you’re a beginner. The project-based tutorials are paid as a way to cover my hosting costs, but you really don’t need them–the CORE is quite comprehensive. Project-based training simply gives me the opportunity to showcase the CORE concepts applied to real-world projects and make enough money to keep making my own creative content.
To cite an overly abused principle, my aim in this CORE course is to provide you with the 20% of skills that get you 80% of the end result. Everything you need to start making great media quickly is in the CORE. The information hits a point of diminishing returns where you’ll start to see less result for the time invested, and that’s where I move the training from the CORE and into the project-based tutorials. So again, the stuff you really need to master is freely available in the CORE.
That’s a lot of words for someone who just claimed to be making good use of your time. Hang in there, we’re getting into the juicy stuff.